Perform 'Be Kind' As Global Harmony for 25th 9/11 Remembrance
"Be Kind" A Capella 2025 Lincoln Center: Advance to 42:13
A Global Harmony for 25th anniversary 9/11 Remembrance
Hit Artist Zak Abel, Pay It Forward 9/11 and A Capella Music Producer Deke Sharon Mobilize Hundreds of Singers for “11 Days of Kindness” Campaign (Sept 1st-11th)
We're engaging hundreds of a cappella groups to perform Zak Abel’s hit anthem, “Be Kind,” as the cornerstone of the annual "11 Days of Kindness" initiative (September 1st—11th). Groups will also be encouraged to perform random acts of kindness for strangers to inspire common human decency and unity.
Since 2002, Pay It Forward 9/11 has inspired people to perform "ripple effect" acts of kindness to honor those lost and the heroes who responded. For the 25th anniversary, the partnership with Total Vocal—a leader in the global contemporary a cappella community—scales this mission through the universal language of music.
* The Global Anthem: Groups from every continent are invited to record a "Be Kind" music video.
* The 11-Day Kindness Nudge: Starting September 1, social media will be flooded with these vocal performances, encouraging viewers to perform their own acts of service.
Making a Global Composite Music Video
On September 1, 2026, a "mega-mix" music video featuring hundreds of voices joined in a single, virtual choir will be released globally to kick off the month of remembrance.
How to Participate:
Record and submit a music video performance by May 31, 2026
A cappella groups interested in joining the movement can download the official arrangement and submission guidelines provided on the Music Download page after registering participation below.
Participation is free, and groups are encouraged to share their individual videos using the hashtags #BeKind911 and #11DaysOfKindness. We are limited to 3,000 copies of the music (total number of performers) so please be accurate with listing your number of participants.
Deke Sharon leads hundreds of A Capella groups across the world