We said we would "never forget" those who perished on 9/11 and the compassionate heroes who helped us restore faith in humanity.
Inspired by compassionate Canadians on 9/11, our tradition began more than 20 years ago, on the first anniversary of the attacks. This year, our aim is to restore the kindness and unity the world witnessed in 2002.
To honor them, we need your help to perform at least 24,000 good deeds for 2024 Pay it Forward 9/11 during our 11 Days of Kindness and Unity (Sept 1st-11th).
Register your commitment on our Global Map of Kindness (scroll down to the bottom of this page), and subscribe for tips and updates.
Will you encourage schools and businesses and others to join "11 Days of Kindness and Unity"(Sept 1-11)? Toolkits are available here.
Our Vision and Mission
Our vision is to help develop communities where harmony grows through individual "pay it forward" actions, and the ripple effect they cause.
Our mission is to promote random acts of kindness and compassion every September 11th to honor lives lost in the 9/11 attacks.
You're invited to perform 3 good deeds to strangers each September 11th, then ask recipients of good deeds to do the same to create a ripple effect.